Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

Op-Ed | Will the Digitally Native Brand Building Playbook Produce Results?

Compared to the tried-and-tested approach that fuelled the rise of 20th century megabrands, the new formula for building digitally native fashion labels remains unproven, argues Richie Siegel.

from The Business of Fashion http://ift.tt/2zOteNg

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