Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

Can Influencers Sell Beauty Better Than Brands?

E-commerce first brands like Il Makiage, sick of customers buying beauty offline, are hoping influencers and a new technology platform can change shopping behaviour. While making content creators rich in the process.

from The Business of Fashion https://ift.tt/2na6UYM

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