Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

What Does a Modern PR Agency Look Like?

While print and digital media strategies are still part of the industry’s approach to brand building, firms are beginning to offer non-traditional services and specialities in order to survive the PR evolution.

from The Business of Fashion https://ift.tt/38gOjMB

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