Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

The Dos and Don’ts of Marketing During a Pandemic

Despite the difficulty the global health crisis and ensuing economic fallout has created, brands need to communicate clearly and honestly with their customers now more than ever.

from The Business of Fashion https://ift.tt/2RbDGon

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