Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

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As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d
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#BoFLive: How Brands Can Use E-Commerce to Create Lasting Customer Relationships

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From the shift to storytelling to user generated content, Shopify Plus’ Head of EMEA Shimona Mehta and Ilia Beauty CEO Lynda Berkowitz joined BoF’s Robin Mellery-Pratt to discuss customer acquisition strategies and how e-commerce can build consumer relationships that last.

from The Business of Fashion https://ift.tt/3nk9zK0

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Can H&M Revive Top-Line Growth?

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The Swedish fast-fashion giant may once again manage to lift earnings through improved efficiency and cost cuts, but its strategy to deliver sustainable sales growth will be the key focus for second quarter results. from The Business of Fashion https://ift.tt/A9FaQ7z
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