Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

#BoFLIVE: Small Brands, Big Media Attention

In a fashion media landscape that favours advertisers, small brands have to be creative to draw coverage, let alone a spot on a magazine cover. Exclusively for BoF Professionals, a host of experts break down how small brands can get big media attention.

from The Business of Fashion https://ift.tt/3hoHFui

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