Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

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As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d
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Chat-Based E-Tailer Threads Styling Targets Growth With Platform Strategy

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The retailer — which sells on WhatsApp, WeChat, Instagram and other social platforms — has doubled its revenues since the start of the pandemic. Now it’s betting on a new service that allows independent personal shoppers to use its technology.

from The Business of Fashion https://ift.tt/2UFJuLW

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