Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

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As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d
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BoF Professional Live: The Complete Guide to Influencer Marketing

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Following the publication of BoF’s latest case study, The Complete Guide to Influencer Marketing, please join BoF reporter Alexandra Mondalek in discussion with Thomas Repelski, co-founder of French platform Lefty, Kim Leitzes, co-founder and CEO of China-based marketing agency Parklu and Natalie Wills, global director of marketing at Zalando as they explore methods for crafting effective and innovative global influencer marketing strategies today.

from Business of Fashion https://ift.tt/9fEmbaA

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Can H&M Revive Top-Line Growth?

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The Swedish fast-fashion giant may once again manage to lift earnings through improved efficiency and cost cuts, but its strategy to deliver sustainable sales growth will be the key focus for second quarter results. from The Business of Fashion https://ift.tt/A9FaQ7z
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