Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

How Brands Are Using Gen-Z’s Latest App

Geneva, the social messaging platform that combines text, audio and visual tools, has attracted young consumers looking for a community to call home. Brands are helping build those hubs, but how they measure the success of the platform is ambiguous.

from Business of Fashion https://ift.tt/ikuOPJw

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