Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

Inside the Activewear Brand Backed by Nick Jonas and Priyanka Chopra

Under new ownership, skiwear brand Perfect Moment transitioned its focus from extreme sports to fashion-conscious mountain-goers. Now, a tie-up with an A-list couple and expansions into menswear and surf are hoped to fuel a post-pandemic surge.

from Business of Fashion https://ift.tt/TvhSO2l

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