Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

How Danielle Bernstein’s WeWoreWhat Broke the Influencer Brand Curse

Despite a series of public controversies in 2020, the social media star’s clothing brand, WeWoreWhat, is setting revenue records and breaking into new categories. BoF spoke to Bernstein about her experience with “cancel culture” and how the brand survived.

from Business of Fashion https://ift.tt/o0jIiMQ

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