Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

The Ounass Formula for a Successful Brand Activation

At BoF CROSSROADS 2025 in Dubai, Imran Amed, BoF’s founder and CEO, sat down with Khalid Al Tayer, CEO of luxury e-commerce platform Ounass, to unpack his strategy for success when launching a global brand in the Gulf.

from The Business of Fashion https://ift.tt/W2nfIpJ

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