Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

For These Brands, Resisting the DTC Playbook Paid Off

A crop of brands founded in 2016, including Dôen, La Ligne and Cinq à Sept, steered clear of the once-dominant growth model that led direct-to-consumers darlings like Everlane to bust in favour of a more sustainable approach.

from The Business of Fashion https://ift.tt/vV8glaQ

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