Posts

Sea’s Shopee Exits France Just Months After Europe Foray

Sea Ltd.’s Shopee is pulling out of France, retreating from a major market just months after launching its maiden foray into Europe. from Business of Fashion https://ift.tt/M3GVkeh

Inside Brazil’s Radical Retail Giant

With annual sales of $7 billion, an aggressive digital strategy and a slew of recent acquisitions, Magazine Luiza is determined to conquer the fashion category. from Business of Fashion https://ift.tt/dyrnNes

Fashion Week in the Fog of War: To Speak Up or Stay Silent?

Consumers expect the fashion industry to use both its soft power and economic heft to pressure Russia and support the people of Ukraine. from Business of Fashion https://ift.tt/kszFyBS

Vintage Fashion’s New Role on the Small Screen

Television shows like “Euphoria,” “And Just Like That” and more are embracing secondhand fashion to give their characters an especially unique on-screen look. from Business of Fashion https://ift.tt/9mJO1oT

The Complete Guide to Influencer Marketing — Download the Case Study

As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics. from Business of Fashion https://ift.tt/WIfg1ai

At Snap Inc., Making Augmented Reality Work for Fashion

More than 200 million Snapchat users experience augmented reality every day. Here, Snap Inc.’s vice president of product Peter Sellis shares AR’s most exciting use cases for fashion. from Business of Fashion https://ift.tt/igAGuP7

Hermès Moves US Headquarters to Manhattan’s Former Sony Building

Luxury fashion brand Hermès International is moving its US headquarters to a building on Manhattan’s Madison Avenue that’s being redeveloped. from Business of Fashion https://ift.tt/sgHbxI5