Fashion World News

The project had been seen as a potential way forward after the weak introduction of the Apple Vision Pro, a $3,499 model that was too cumbersome and pricey to catch on with consumers. from The Business of Fashion https://ift.tt/vxOLCQF

BoF’s Imran Amed and Bob Safian discuss the forces shaping the luxury slowdown and what the industry needs to do to snap out of it. from The Business of Fashion https://ift.tt/3HgsvIP

The 23-year-old brand is evolving into a true lifestyle label, offering fashion, homewares and most recently, beauty, selling a relaxed ideal of West Coast allure. from The Business of Fashion https://ift.tt/oJTlXNE

The company’s margins were aided by full-price sales of Hoka running shoes, which have been steadily gaining market share from Nike and Adidas. from The Business of Fashion https://ift.tt/aR57ydV

Sales in the North American region, which accounted for 29 percent of total revenue, were up 6.3 percent in the quarter. from The Business of Fashion https://ift.tt/WXqV7G0

Among the greatest challenges fashion businesses face today is convincing increasingly discerning and discount-driven shoppers that their products are worth the buy — at full price. This case study explores how brands, from luxury to mass market, can communicate value in a competitive and choosy environment. from The Business of Fashion https://ift.tt/Vbm3B27

After years of dwindling profits and missing trends, Mulberry wants to double down on its British heritage in hopes to win over – and win back – customers in the UK and US. from The Business of Fashion https://ift.tt/OKF1YsB