Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

Brands Can Now Work With College Athletes. What Are the Rules?

Beginning July 1, thousands of American college athletes will be able to cash in on their name and image for the first time. Fashion labels are already lining up to tap star players for branded content, endorsements and product deals.

from The Business of Fashion https://ift.tt/3h7y1gs

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