Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

What Happens When Designers Team Up With Shein

The fast fashion giant, better known for its reputation of knocking off creativity than fostering it, has teamed up with thousands of designers and artists since 2021. Some say the move is all PR, others say it helps aspiring designers get a foot in the door. BoF unpacks what it’s really like inside SheinX.

from Business of Fashion https://ift.tt/JTtOFos

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