How Fragrantica Became the Internet’s Perfume Bible
One of the highest-traffic beauty sites in the world, the perfume directory has become a magnet for both brand awareness and controversy. from The Business of Fashion https://ift.tt/Wzo5ZHJ
LVMH's Secret Rihanna Project: New Details Emerge, and Why It's a Smart Move
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According to newly obtained filings, LVMH’s rumoured new venture with Rihanna seems more likely than ever.
from The Business of Fashion https://ift.tt/2SsAwum
from The Business of Fashion https://ift.tt/2SsAwum
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As the luxury watch sector experiences shifting consumer preferences and market contraction, brands are seeking new paths to relevance and growth. Here, BoF speaks with Benjamin Arabo, chief executive officer of Jacob & Co., to understand how the American company is evolving its efforts to disrupt traditional watchmaking. from The Business of Fashion https://ift.tt/7zPXcg5
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