Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

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As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d
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明星解约不是奢侈品牌频繁“辱华”的重点，这才是

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面对全球最大奢侈品市场日益高涨的民族及爱国主义情绪，各大品牌似乎无法避免中国民众的愤怒，因此，仅仅聘用明星代言人和首席多样官可能还远远不够。

from The Business of Fashion https://ift.tt/33JsPXt

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