Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d

Struggling Jewelry Maker Pandora to Relaunch Brand

The Denmark-based company will completely revamp the design of its 2,700 shops worldwide, unveil a new logo, increase marketing campaigns featuring celebrities and launch themed collections.

from The Business of Fashion https://ift.tt/2HKfQvB

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