Inside Hearts On Fire’s Plan For a New Era of Diamond Jewellery

-
As Hearts on Fire celebrates its 30th anniversary, global president Rita Maltez unpacks the brand’s multi-year transformation from a diamond wholesaler into a fine jewellery specialist with a clear strategy to tap into the Asian market. from The Business of Fashion https://ift.tt/S9kFY6d
Post a Comment

#BoFLIVE: The Pitfalls of Marketing Your Fashion Brand as ‘Sustainable’

-
Fashion’s favourite term means everything and nothing, creating confusion and potential liabilities for the brands that want to be seen as environmentally friendly. Exclusively for BoF Professional members, a host of experts discuss the trouble with ‘sustainable’ marketing.

from The Business of Fashion https://ift.tt/3iB63ej

Comments

Post a Comment

Popular posts from this blog

Can H&M Revive Top-Line Growth?

-
The Swedish fast-fashion giant may once again manage to lift earnings through improved efficiency and cost cuts, but its strategy to deliver sustainable sales growth will be the key focus for second quarter results. from The Business of Fashion https://ift.tt/A9FaQ7z
Read more